Copywriter null

Job Summary 

A copywriter is responsible for creating copy that shares our story and vision, promote our brand, and makes an impact across many different digital platforms

Principal Accountabilities 

• Use digital research tools to identify search trends, and then create content that optimizes search results 
• Study data to understand what our targeted customers are looking for, how they engage with our digital presence, and measure the effectiveness of our SEO strategy and tactics 
• Write, edit and publish optimized content for websites, blogs, videos, social media posts/campaigns, email campaigns, and more 
• Create copy that motivates, inspires, educates, informs, sells, and simply, provides information, across a wide variety of digital platforms 
• Work closely with the digital marketing team to produce content that generates results 
• Use knowledge of SEO and content development to create digital content that helps us get found via search engines, and showcases our company as a leader within the industry

Competency Requirement

• Solid technical background (project management, business flow, database, etc.) with understanding or hands-on experience on the business project 
• Creativity 
• Great communication skills and attention to details 
• Excellent analytical, multi-tasking, and problem-solving skills

Qualification Requirement

• More than 2 years experience as a Copywriter or similar role, and having knowledge of SEO. (If you have experience working at Digital Agency is a plus) 
• Knowledge of online content strategy and creation 
• Excellent writing, editing, and proofreading skills 
• Strong research skills